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#1546 - Evan Hafer & Mat Best
NaN minutesEpisode #1546
Special Forces combat veterans turned entrepreneurs Mat Best and Evan Hafer are co-founders of Black Rifle Coffee Company: a veteran-owned and operated premium, small-batch coffee roastery. When they're not busy at BRCC, you can hear them with co-host Jarred "JT" Taylor on the Free Range American podcast.
Watch the full episode of #1546 - Evan Hafer & Mat Best.
Episode Timestamps
Joe Rogan's Journey into the Coffee World
- Joe Rogan's introduction to the world of coffee through a barista in the late 90s
- Evolution of Joe Rogan's passion for coffee while being in the military and SF
- Anecdotes about being mocked for his love of coffee by fellow SF members and friends
Insights into Military Expenditure and Armored Vehicles
- Discussion on extravagant spending on items like pricey espresso machines within war zones
- Details on the absurdity of using expensive up-armored vehicles in combat zones
- Explanation on high-level armored vehicles like the level seven and their features
Luxury Cars and Protective Coatings
- Discussion about high-end cars with bulletproof treatments
- Exploration of vehicles with powerful engines and unique features like the Predator Golemanzine
- Introduction to durable coatings like Linex and Dev X for vehicle protection
Cultural Observations and Specialty Interests
- Observations on Russia's rich and unique automotive preferences
- Transition to discussing coffee culture and the complexity of the coffee world
- Insight into niche subcultures and shared passions for distinct interests like wine, coffee, and cigars
Musings on Giraffes, Okapi, and Wild Animals
- Discussion on controlling breeding among large male giraffes
- Observations on the friendliness and behavior of giraffes at the zoo
- Exploration of exotic animal meat consumption and nutritional aspects such as liver consumption
Carnivore Diet, Nutrient-Dense Meat, and its Effects
- Joe Rogan shares his experience on a carnivore diet focusing on wild and beef meat consumption
- Insights on the effects of the diet on energy levels and behavior
- Incorporating variety in the diet and balancing fat intake for optimal health
Dietary Habits and Influences of Meat Consumption
- Joe Rogan discusses his motivation for excelling in business to enjoy good food and whiskey.
- Exploration of Joe Rogan's diet experimentations, including periods of vegetable and meat consumption.
- Conversation on the benefits and experiences of intermittent fasting and ketogenic diets in different lifestyles.
Health Perspectives and Nutrition Misconceptions
- Discussion on the benefits of natural fats and misconceptions about fat in diets.
- Analysis of the impact of processed foods, particularly seed oils, on health and dietary choices.
- Observations on the effects of traditional food pyramids and the prevalence of processed foods in American diets.
Nutritional Misconceptions and Impact of Processed Foods
- Discussion on the misconceptions around healthy foods like brown rice versus white rice
- Impact of processed foods on animals and humans, including the presence of toxins like arsenic
- Critique of online information and biased narratives on nutrition
Personalized Approach to Diet and the Ideological Divide
- Exploration of the individualized nature of dietary needs and responses
- Criticism of dogmatic beliefs in specific diets like veganism and carnivore diets
- Importance of self-experimentation and honest assessment to find the most suitable diet
Health and Wellness: Analyzing Diet, Individualized Treatment, and Long-Term Effects on Veterans
- Discussion on analyzing diet through proper discipline including blood work, exercise, and tracking routines.
- Importance of individualized treatment and proper diagnosis for veterans' health issues rather than blanket solutions.
- Critique of politicians' enthusiasm for warfare juxtaposed with negligence towards long-term care for veterans.
Veterans' Medical Care Challenges: Burn Pits, Healthcare Funding, and Neglect
- Concerns raised about the adverse effects of burn pits and the inadequate research funding on health issues of service members.
- Discussion on the lack of caregiving support and financial cuts affecting veterans' healthcare.
- Criticism of government's reluctance to acknowledge and address health problems faced by veterans, particularly related to burn pits and toxic exposures.
Effects of Burn Pits on Military Personnel
- Discussion on the health risks associated with exposure to burn pits in military bases
- Importance of addressing the long-term health implications for service members
- Call for improved support and research regarding the impacts of burn pits on veterans
Black Rifle Coffee Company and Veteran Perspectives
- Appreciation for the mission of Black Rifle Coffee Company in supporting veterans and first responders
- Highlighting the diverse talents and experiences of veterans beyond conventional stereotypes
- Discussion on authenticity, company growth, and the personal connection between the brand and customers
Personal Growth and Transformation
- Joe discusses his journey from being in the CIA to starting a coffee business in his garage.
- Realization of past emotional unavailability and the fear of not being able to love his daughter.
- Transformational process of becoming a loving father, a good husband, and a better man through self-reflection and tough decisions.
Building a Supportive Team and Mission-Driven Business
- Creation of Black Rifle Coffee as an homage to his service rifle and a new skill acquisition.
- Importance of developing oneself continuously and maintaining a mission statement for personal fulfillment.
- Formation of a supportive team in business that prioritizes positive impact, transparency, and authenticity.
Corporate Environment and Pursuit of Authenticity
- Exploration of Joe Rogan's disdain for corporate environments and the focus on profit over authenticity
- Discussion on the impact of not having a sense of purpose at work and living a life of quiet desperation
- Importance of taking risks and living life to the fullest while avoiding regrets
Finding Independence and Embracing Discomfort
- Reflection on the societal pressure of following a standard career path and getting trapped by obligations
- Encouragement for individuals to take risks, find time for what they love, and pursue their passions
- Emphasis on embracing discomfort, pushing boundaries, and living life to the fullest to avoid regrets
Education System and Impact on Children's Development
- Discussion on the flaws in the education system related to children and their activities
- Critique of the current schooling methodology focusing on laptops and lack of physical activity
- Emphasis on the detrimental effects of prolonged screen time and the need for a more balanced approach to education
Health, Fitness, and COVID-19 Wake-Up Call
- Importance of health and fitness in overcoming diseases like COVID-19
- Encouragement for taking care of one's body through proper nutrition and exercise
- Discussion on using exercise as a tool to combat anxiety and depression, contrasting food and exercise as coping mechanisms
Fat Shaming and Cultural Changes
- Discussion on changes in cultural attitudes towards fat shaming over time
- Anecdotes about fat shaming in the past and present
- Exploration of how societal perceptions of body image affect individuals
Political Correctness in War and its Impact
- Analysis of the implications of political correctness in military operations
- Discussion on the challenges faced by warfighters due to political correctness
- Anecdotal experiences highlighting the dangers of political interference in warfare
Military Culture and Leadership Challenges
- Discussion on the impact of culture on military training and proficiency with weapons
- Exploration of the differences between career politicians in the military and mission-driven individuals
- Analysis of leadership dynamics and challenges in the military hierarchy
Special Operations vs. Conventional Military Leadership
- Differentiation between enlisted personnel and officers in terms of training and promotion
- Comparison of mission-driven individuals and careerists within the military structure
- Suggestions for improving officer selection and leadership development in the military
Military Funding and War Policies
- Discussion on the consistency of military teams in completing their missions regardless of external factors like promotions.
- Comparison between previous administrations regarding military funding and effectiveness in combatting ISIS.
- Critique on the influence of the military-industrial complex on war decisions and troop levels.
Troop Deployment and Foreign Policy
- Analysis of the initial invasion of Afghanistan and its prolonged occupation with shifting troop levels.
- Exploration of the impact of the military-industrial complex on maintaining troop presence for monetary gains.
- Advocacy for defining clear success criteria before engaging in wars and questioning the necessity of large-scale troop deployments.
Military Industrial Complex and Endless Wars
- Discussion on the contradiction between public desire for decreased military presence and the actions taken by politicians
- Exploration of the influence of the military industrial complex on political decisions
- Call for holding politicians accountable for adherence to clearly defined goals and success criteria in wars
Lack of National Conversation about Wars and Objectives
- Concern over the absence of a national dialogue about the end goals and success criteria in ongoing wars
- Highlighting the need to question the prolonged presence of troops in foreign countries
- Call for a transparent discussion regarding the influence of profit-driven entities on political decisions and war initiatives